NAB Show Exhibitor Insight—ENCO | TV Tech


TV TECH: What do you anticipate will be the most significant technology trends at the 2024 NAB Show?

KEN FROMMERT: We have seen significant AI development taking shape since last NAB Show, where the activity was more formative. The media and entertainment industry has now embraced AI to improve business operations and workflows as the technology has matured. We expect to see much more activity this year with AI development, especially as it pertains to content creation. ENCO is leveraging AI for creative workflow purposes within our radio and TV businesses, from spec ad creation to virtual news production to captioning and translation.


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