Singapore’s ALTAVA Group, a prominent fashion-tech company, has introduced ‘ALTAVA 3.0,’ an AI-powered platform that streamlines the creation of digital fashion assets. This virtual platform will make the fashion items produced here seamlessly integrate into ALTAVA’s virtual realms, including metaverse, games, social networking services (SNS), and any platform utilising virtual avatars and fashion assets. This innovation is set to democratise digital fashion, making it accessible for all to design, share, and even sell their digital fashion creations, thereby reshaping the virtual world experience.
Andy Ku, CEO & Co-Founder of ALTAVA Group, stated that ALTAVA 3.0 represents a breakthrough in empowering individuals to fully explore self-expression in the virtual domain. It caters to a diverse audience, from fashion enthusiasts looking to style their avatars to creators eager to design and market their unique looks, and brands seeking to establish virtual experiences. ALTAVA 3.0 serves as an all-in-one solution for these needs.
The ALTAVA 3.0 ecosystem comprises components, leveraging AI and blockchain technology. ALTAVA’s Create-to-Earn model empowers both professionals and hobbyists to craft and share fashion assets across various platforms, creating potential revenue streams from these assets.
ALTAVA Group has been at the forefront of digital fashion, pioneering 3D design, augmented reality, and blockchain technology to create cutting-edge virtual experiences for prestigious brands like Prada, Fendi, Balmain, Bvlgari, and LVMH. In 2021, ALTAVA introduced ‘ALTAVA 1.0’ in its alpha stage, initially a fashion-centric gaming application that later evolved into an avatar-centric experience named ‘Worlds of You.’ Building on this legacy, the company ventured into the web3 era, launching ‘ALTAVA 2.0.’ With the unveiling of ‘ALTAVA 3.0,’ the group has harnessed the power of web3 and AI to provide a platform for developing the next generation of digital fashion assets.