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Looking for Conference Calling Services
Features and capabilities of the conference calling service: Conventional conference calls were once fairly basic. Everyone dialed in and waited in silence until the call began. Although companies can still host a quick audio conference without bells and whistles, modern high-definition sound quality improves experiences. And if they want to add custom hold music or share a promotional message or meeting agenda, that’s possible with many audio conferencing services as well.
Subscriptions support 10 to 10,000 attendees and one to three hosts. Most provide domestic dial-in numbers and local international toll numbers. Toll-free numbers for domestic and international locations may cost extra, and companies pay a per-minute fee for each line. In addition, modern meeting systems recognize that participants attend via mobile phones and computers, meaning they may want to join via video. Therefore, most audio conferencing tools support video services. This allows businesses to share additional information. To keep audio attendees involved, leaders can send links via email or text while describing presentations on the call. Interactive features include polls, surveys, in-meeting chat, screen sharing, and more.
Ease of use and device support: The days when everyone joined calls via landline are long gone. Modern conferencing systems must support many types of hardware and eliminate any barriers to entering the meeting. The best conferencing calling services don’t require users to download an app or create an account. They can simply dial a local or toll-free number or click on a link from an email or text message. Whereas a dial-in number often requires an access code or password, a clickable link typically doesn’t.
However, regular users may prefer an app that provides additional functionality. Many audio conferencing services have applications for iOS and Android phones and tablets and Mac and Windows computers. Otherwise, users can join meetings through a web browser, landline, or any other type of phone. However, there are a few things to consider when you have people joining your conference. You may want to send a shortcut list for keypads and keyboards. This shows users how to mute or participate in a poll. Also, some conferencing tools provide accessibility features to improve the experience. For instance, Webex has screen reader support, on-screen emojis that work by hand gestures, and real-time language translation.
Integration with third-party systems: Collecting data and developing meeting insights can give your business a competitive edge. Most conference calling services offer essential reporting tools and analytics. But the best platforms let companies export data to third-party systems, like CRMs, email marketing software, and business phone systems. These integrations allow leaders to use conferences to generate leads and personalize follow-up messages.
For example, ClickMeeting’s built-in integrations with HubSpot download contact information when a lead signs up for your webinar. You can create a trigger to automatically flag new leads so your sales team can connect with them. GoTo Meeting syncs with healthcare platforms, allowing medical providers to track telehealth appointments and no-shows. Other services may link to help desk software to allow companies to use conferencing tools to assist customers via screen sharing and remote desktop controls. Integrations can reduce manual data entry by automatically logging information in the synced system.
Platform security and business security tools: To ensure outsiders aren’t listening on your conference call or disrupting your meeting, most services have security measures in place. However, these vary by provider. RingCentral offers end-to-end encryption for calls, video, and messaging (in beta mode), preventing a third party from accessing conversations. It also provides single sign-on with all plans, whereas ClickMeeting only offers this feature on custom packages. Users can enable end-to-end encryption for Zoom meetings. Cisco Webex, which several business users recommended as the most secure conferencing platform, has recording encryption and end-to-end encrypted meetings. GoTo Meeting’s HIPAA-compliant solution is encrypted and uses a risk-based authentication tool to identify malicious activity.
Additionally, many services have end-user features to improve the security of your audio and video conferences. These include secure lobbies, password-protected meetings, web or phone controls to mute attendees, and moderation tools for chat. Before choosing a conference calling service, review its trust and security measures. Look for certifications, audits, and encryption tools. Remember to see what features are available to secure the meeting from your side, as these are just as essential as what the conference service provides.
Customization options and advanced features: Sales calls, investor meetings, and lead generation events require special attention. Several video and audio conferencing services offer features tailored to these purposes. For instance, Vast Conferences provides operator-led calls. This service is similar to hiring an event planner to assist at a work function. The specialist helps plan your agenda and decide what information your company needs from attendees. They greet people, make introductions, and help with Q&A sessions. An operator allows executives to focus on the important details, not the moderation side.
On the other hand, ClickMeeting supports multi-day virtual conferences with up to 10,000 participants. You can run panel discussions and have smaller paid workshops. Several video and audio conference services, including Zoom, offer conference room connectors. With this add-on, businesses can sync their on-premise hardware for seamless, high-quality presentations. Zoom, RingCentral, and FreeConferenceCall.com have cloud-based phone services as well. Business users can choose from various plans to add voice service to complement their conferencing solution.
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